University
Full Course
Intermediate
Included with membership
Free

Marketing Foundations

Build a repeatable marketing foundation.

Outcome: You will define your audience, message, and first channel.

4h · 4 of 4 lessons · AI Coach included

Your progression

Evidence first

Where I started

Where I started

  • No diagnostic snapshot yet — starting from the course baseline.
  • Outcome target: You will define your audience, message, and first channel.
  • First learning goal: improve-marketing

Where I am now

Where I am now

  • Still building evidence — completion % is secondary.
  • No active practice lesson yet.
  • Start the course to create a teaching run (anti-memorization variants).

Where I am going

Where I am going

  • Next focus: Marketing basics
  • Course objective: You will define your audience, message, and first channel.
  • No certificate claim on this catalog item yet.
  • Remaining lessons on map: 4

Learning progression

Comes after:
Create a first promotion
marketing-foundations
Next steps:
marketing-foundations
First Customer
Preview first lesson

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Lessons

  • 1. Marketing basics

    Explain who you serve and what you promise them.

    Beginner
    45 min
    Interactive
    Preview

  • 2. Create a simple message

    Write a headline and subhead for your core offer.

    Beginner
    50 min
    Interactive
    Preview

  • 3. Choose outreach channels

    Pick two channels and define your first test.

    Beginner
    55 min
    Interactive
    Preview

  • 4. Measure and improve

    Define one metric and a weekly review habit.

    Beginner
    50 min
    Interactive
    Preview